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CONTACT: 

Angela Jones, Public Information Officer 

SHRA (916) 440-1355 or (916) 919-3090 

www.shra.org 

Zeke Holst, Communications and Media Director 
County of Sacramento (916) 874-2691 

FOR IMMEDIATE RELEASE 

July 8, 2008 

HOLIDAY INN EXPRESS SIGNALS ECONOMIC PROGRESS 
ON COUNTY’S AUBURN BOULEVARD 
New hotel joins Hampton Inn, auto row expansion in Redevelopment 
Agency’s effort to revitalize the boulevard 


Sacramento, CA – Sacramento County economic development and redevelopment 
agency officials announced a new 81-room Holiday Inn Express hotel will be coming 
to Auburn Boulevard which will be built by the owner of the adjacent Hampton Inn 
and Suites. 

“The Holiday Inn Express project exemplifies another significant investment in our 
economic development and redevelopment efforts to revitalize this high-visibility 
business corridor in the Auburn Boulevard Redevelopment Area,” said Third District 
Supervisor Susan Peters. 

Nihal LLC managing member Amrik Singh purchased the properties at 2224-2228 
Auburn Boulevard for $972,695 from the Sacramento Housing and Redevelopment 
Agency (www.shra.org). The three-story, 55,800 square foot hotel converts 2.3 
acres of vacant land to productive commercial use that will bring 51 jobs to the 
area, 15 of which will be available to people from low income families in the 
community. Singh built the Hampton Inn next door to the parcel where the Holiday 
Inn Express will be built. The proximity of the two hotels will greatly enhance 
marketability. The businesses will share resources and amenities in order to 
accommodate larger business groups and conference bookings. 

The development project represents a private investment of over $9.7 in the 
Auburn Boulevard Redevelopment Area. In recent years, the boulevard has seen a 
major economic rebound with the expansion of auto dealerships such as Niello Audi 
and Maita Hyundai-Subaru locating to the frontage road which provides high 
visibility and easy access from the Capital City Freeway near Fulton Avenue. 

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Holiday Inn Express comes to Auburn Boulevard 
July 8, 2008 
Page 2 of 2 

“The presence of the auto dealerships is a big plus for our economic development 
efforts on Auburn Boulevard,” said County economic development director Rob 
Leonard. “It shows the value of private investment and its importance to the 
rejuvenation of this vital commercial corridor.” 

The Agency has been actively working to bring new development to Auburn 
Boulevard since 2002. Agency officials say this is hotel project furthers the goal to 
revitalize the area through development opportunities that help boost economic 
vitality. 

“This project is a great complement to the Hampton Inn, the Auburn Boulevard 
business community and the surrounding neighborhood,” said Lisa Bates, deputy 
executive director for the Sacramento Housing and Redevelopment Agency. “It 
provides a higher and better use for a vacant parcel, brings jobs to the community 
and enhances the catalytic business opportunities available on the boulevard.” 

Construction is scheduled to begin this month with an anticipated completion date 
of spring 2009. 

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